Bring home all that Sheboygan has to offer – our famous hard rolls, brats, cheese curds and much more!
Olivu 426

Sheboygan, WI 53081
(920) 783-0809
www.olivu426.com
Experience the excitement of learning how to create your own beauty products with an end result that will leave you wanting to show all your friends what you’ve made. Each item in the store is hand-poured daily or weekly by our staff to assure a fresh, high-quality product. Please know we are just a phone call or e-mail away if you have any questions or comments.
Goodside Grocery

Sheboygan, WI 53081
(920) 694-0053
www.goodsidegrocery.com
Goodside Grocery is Sheboygan’s only food cooperative. It’s food selections include produce, meats and dairy products that are locally produced by growers who practice sustainable farming techniques.
Johnston’s Bakery

Sheboygan, WI 53081
(920) 458-3342
www.johnstonsbakery.com
If you’re going to even entertain bringing home Sheboygan brats, then you must take home Sheboygan-style hard rolls from Johnston’s Bakery. The Miesfeld’s award-winning brat may have made Sheboygan famous, but the Sheboygan hard roll made the brat famous, and it’s baked fresh daily at Johnston’s. Since 1950, this family-owned business has delighted Sheboyganites with fresh bakery – and yes, in Sheboygan we refer to all goodies made in a bakery as “bakery.” Of course, that includes all breads, rolls, cakes, pies, cookies and tortes!
Wigwam Socks

Sheboygan, WI 53081
(920) 457-5551
www.wigwam.com
Wigwam Mills, Inc. is proud to knit socks in Sheboygan. They source wool almost exclusively from American yarn spinners who buy from American wool growers, and work with them to get the best quality natural and manmade fibers and yarn for all of their products.
Miesfeld’s Meat Market

Sheboygan, WI 53083
(920) 565-6328
www.miesfelds.com
Since 1941, the Miesfeld’s Grand Champion Bratwurst secret spice recipe has been handed down from generation to generation. This is the one that made Sheboygan famous for brats. Not just another meat market, Miesfeld’s has become a destination along the shores of Lake Michigan earning almost 40 percent of its business from tourists. Miesfeld’s fresh meat products are served in more than 125 restaurants and sold in over 50 markets and groceries. Browse the market featuring more than 400 meat items, 50 different blends of brats and sausages, more than 150 different wines – and that’s just the beginning. Choose from the finest cuts and blends including Chuck Miesfeld’s own homemade barbeque sauces.
Old Wisconsin Sausage Outlet Store

Sheboygan, WI 53081
(920) 458-4304
www.oldwisconsin.com
At Old Wisconsin, they don’t just make their sausage the old-fashioned way to be old-fashioned. They do it because they’re committed to making the best sausages, and there are simply some things you just can’t rush. That’s why they use only the finest ingredients and smoke their meats slowly over real hardwood fires. They’ve been a local company for over 50 years, and believe that everyone deserves a taste of genuine Wisconsin sausage.
Olivada

Sheboygan, WI 53081
(920) 451-4544
www.olivadaoils.com
Learn the art of tasting 100% Extra Virgin Olive Oils and 18-year aged Balsamic Vinegars. Sample more than 40 flavors, each with a unique way of accenting that perfect dish. Take home your favorites after they’re bottled before your eyes. Throughout the world, there are only two crushes every year that produce a fresh seasonal supply of Extra Virgin Olive Oil. Olivada’s gourmet olive oils are imported from both the Northern and Southern hemispheres, taking advantage of both crushings to bring you the freshest stock available on the globe.
Schwarz Fish Company

Sheboygan, WI 53083
(920) 452-0576
www.schwarzfish.com
Schwarz Fish Company processes fresh stock caught only by local commercial fishermen on lakes Erie, Superior and Michigan. Supplying fresh fish as well as Pacific and Atlantic frozen seafood products to about 75 percent of local restaurants, Schwarz is the epicenter of the local lake-to-plate culinary culture. This fourth generation, family-owned company began smoking fish in 1912, and its smoking process has not changed since. Visit the Schwarz Fish Market, and take home a heap of Schwarz’s famous smoked fish spread – a local favorite grazing dish for home parties.
Victorian Chocolate Shoppe

Sheboygan, WI 53081
(920) 208-3511
www.victorianchocolateshoppe.com
Victorian Chocolate Shoppe’s old-fashioned, homemade chocolates are sinfully delicious. Take home the sweetest taste of Sheboygan with more than 80 varieties of hand-dipped chocolates, nearly 30 types of truffles, a wide selection of specialty chocolates, sugar-free chocolate and of course, chocolate covered strawberries. Located in downtown Sheboygan, the charm of this historic shop mixed with the sweet flavors of yesteryear is truly a treat.
VISIT SHEBOYGAN, INC.
(920) 335-0060
Toll-Free: (844) 952-0200
[email protected]

Sheboygan Visitor Center
NOW OPEN!
826 S. 8th Street
Tuesday - Saturday: 9 AM - 4 PM
Closed Sunday/Monday
Self-serve lobby open daily: 7 AM - 11 PM
